Packaging is really important in cosmetics and can really give the product individuality. I do admit i have been lured in by the packaging , and it does play a huge role in the impression the product gives. Here are some great products which are packaged adorably.
1.Rock and Republic cosmetics: Although this brand has gone out of business, the packaging is very thought out, and the actual products are also great. However, these might not be very convenient to carry around, since they are a bit heavy.
2. Milani Concealer: This concealer is an exact dupe for YSL's touche eclat. It works great, illuminating the under eyes perfectly. The packaging is very classy, all gold with a click pen type brush applicator.
3. Ellis Faas concealer: This is essentially the same concept as the Milani concealer, having a brush applicator which is perfect for under eye circles. The formulation is a bit thicker and provides a bit more coverage. The silver bullet pen packaging is stunning , sleek, and completely unique.
4.Belvada Mascara: This mascara is truly amazing. It separates, curls and lengthens PERFECTLY. The formulation is spot on and does not dry out your lashes or irritate your skin. The coolest thing is that you push the wand up from the base of the tube, so it wont dry out for months. The concept of the push up brush is very innovative and the gunmetal packaging is very elegant.
5. MAC Liberty of London Lipstick: This lipstick in 'Ever Hip' is the perfect coral pink for many skin tones and all seasons. Even more than the color, i love the adorable packaging of it, having intricate and unique details which give it character.
6. Hard Candy Lipstick pencil: The concept for this is very cool, having the lipstick come in a jumbo pencil form. The texture is creamy and the application is smooth and pigmented. I absolutely loveee Hard Candy packaging...everything is so unique and personalized!
Here are some links to check these products out :)
Let me know what you think!
Love,
Jazzsquared
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